General trade

Vietnam has been the countries where the tradtional market (local market, street shops) are dominant. These behavior might be changed as the modern trade channels and online shoppings replace these channels.

Vietnam general stores play a major part of selling consumer goods, Sales personnel and distributors make visit to each stores one by one to fill up the inventories, which may change in the future.

Vietnam consumer product distribution still rely largely on the traditional channels. These family-oriented stores are the sales channel for many for the diaries, lifestyle products and so on.